Jesa Juice

This was one of the brand concepts presented that didn’t make the cut for Jesa Juice. The brief was to create a modern juice brand that stood out in a busy market place. We wanted to do something unique and memorable. We used strong graphic, minimalist illustrations to represent the fruit variant that popped on the pack and in promotional material. Along with quirky fonts to represent the personality of the brand. Jesa juice is a brand that won’t go unnoticed. Concept design.

Agency: Dow Design, Auckland.

Scope: Visual identity, brand messaging, packaging design, digital design, print design, campaign design.